Acura MDX and RDX Take ETALK to the Movies
MARKHAM, ON, September 7, 2012 – After starring in the summer blockbuster, The Avengers, as the official vehicles of S.H.I.E.L.D, the Acura MDX and all-new 2013 Acura RDX will now help move CTV’s ETALK hosts and crews around Toronto as they capture all the glitz and glitter of the Toronto International Film Festival. The partnership between Acura Canada and ETALK includes a fleet of three Acura RDX and two MDX vehicles that will proudly display the eTalk logos for the duration of the festival, which runs September 6 to16.
“We are thrilled to once again provide CTV’s ETALK with stylish and luxurious transportation support for their coverage of this amazing festival,” said Alexander Roger, assistant vice president, Acura.
The 2013 Acura RDX is the most powerful, fuel-efficient and technologically advanced RDX ever. The completely redesigned, 2013 RDX seamlessly blends performance and luxury and features a 273-horsepower V6 engine, 6-speed automatic transmission, AWD with Intelligent Control System™ and a lushly appointed interior.
Made right here in Canada, the Acura MDX is the perfection of sport-utility, featuring precision engineering and performance-inspired handling. With a 6-speed automatic transmission, race-inspired paddle shifters, seating for seven and 300 hp, the MDX empowers every move with precision and grace.
“TIFF brings such a heightened sense of glamour and luxury to Toronto,” said Morley Nirenberg, Director of Production/Executive Producer, ETALK. “Reporting on everything that happens during the festival means very long days and nights, so having this fleet of stylish and comfortable Acuras is a welcome chance for our crews to experience a little luxury themselves.”
This is the second year Honda Canada has provided ETALK with Acuras to support its coverage of the festival. Fans and enthusiasts can check out the Acuras in front of all the various events and screenings or by tuning in to ETALK, hosted by Ben Mulroney and Tanya Kim, every weeknight at 7:00 p.m. EST.
About Acura
Acura is the luxury-performance division of Honda Canada Inc. Seven distinct vehicles (ILX, TSX, TL, RL, RDX, MDX and ZDX) are marketed under the Acura brand with the Acura MDX and ZDX built at the Honda of Canada Mfg. assembly facility in Alliston, Ontario.
About CTV
CTV is Canada's largest private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV is Canada’s most-watched television network. CTV is a division of Bell Media, Canada’s premier multimedia company with leading assets in television, radio and digital. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. More information about CTV can be found on the network’s website at ctv.ca.